The rise of indie brands, shorter product lifecycles and growing demand for customization are disrupting conventional product development and the related supply chains.
How can brands and their supplier and manufacturing partners produce finished goods on a smaller scale to meet consumer demands, while meeting manufacturing and cost-efficiency requirements?
Key topics include:
- Disrupting formulations: traditional, affordable, reliable and safe formulation chassis are being overturned by free-from demands.
- Disrupting supply and manufacturing: minimum runs/order quantities for ingredients, packaging and finished products run counter to demands for small indie brands and customized/personalized products.
- Key questions: What are the underlying structural challenges facing the industry, and what can brands and their innovation partners do to address them in a sustainable business model?