TPE - Tobacco Plus Expo 2020
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Brave New World: Making the Jump into CBD
(
Room
S229
)
29 Jan 20
1:00 PM
-
1:45 PM
Tracks:
Alternative/Cannabis
Speaker(s):
Bethany Gomez, Managing Director, Brightside Group;
Laura Fuentes, Rph, CEO and Co-founder, Green Roads;
Jacopo D'Alessandris, President and CEO, E-Alernative Solutions, LLC
Moderator(s):
Case Michael Mandel, CEO, Cannadips;
For many retailers and manufacturers, CBD is uncharted territory but a new market offering new profit potential and a new loyal customer base–but where do you start? This session is for the curious retailer wondering if the CBD product category is right for their store or the seasoned pro who needs industry insight on how to better sell and promote these products in their stores. Learn about this growing product category and why it should be part of your product offering.
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