IECSC Florida 2019

The Virtual Skin Analysis

06 Oct 19
11:15 AM - 12:30 PM
*Targeted Learning Track - Social Media & Marketing: Separate Fee Required* Jaclyn Peresetsky, CEO, Skin Perfect University & Colore Me Perfect The Virtual Skin Analysis In today’s era, online searching is becoming the consult room. Clients are browsing the web during work hours, while waiting for kids after practice, or even late night de-stressing online retail therapy. The curiosity of potential clients are peaked when they can review information, business reviews, and look at your social media to possibly consider you as a resource for their skin and beauty care. We need to take advantage of these behaviors of potential clients. Learn how to train your team to take online consults and choose the right products for their skincare and makeup by utilizing an online consult and incentive systems for online inquiries. Offering amenities for busy clients that prefer online interaction, gains more clients and more revenue. Ensure your blogs, videos, and online scheduling or product offerings are current so you draw the ideal clients and ideal revenue! Jaclyn Peresetsky is not only the owner of Skin Perfect Spas in Ohio and Florida, but she is also a noted color expert, makeup artist, master esthetician, permanent makeup instructor, author and speaker. Her multiple books, cosmetic and skin care lines, and training courses allow other beauty pros to learn and add more services combining art and science to become leading beauty experts. Jaclyn’s cosmetic line Colore Me Perfect is a national brand found in spas across the country. She works in all of her spas specializing in permanent makeup procedures to stay connected with clients and lead her team through continuing education. Her multiple passions for education lead her to create Skin Perfect University, an advanced esthetic, color and makeup school opening in January of 2019 in Columbus, OH.