2019 NY NOW® Winter

Gifting Trends in the Age of Retail Experiences (Room 1A03)

03 Feb 19
12:00 PM - 1:00 PM

Tracks: Spa Industry Association

Experiences have replaced “products” as desired gifts significantly shifting the retail landscape. How can you embrace the “retail-tainment” trend? Brick and mortar, temporary and even pop up retailers are perfectly positioned to transform their primary focus from delivering “goods” to delivering "experiences". We will cover five unique ways to translate your current service and retail offerings into memorable experiences that set you apart from the crowd. Even on line retailers can create educational and entertaining experiences. Gifting trends are changing rapidly-don't be left out!