2019 Midwest Foodservice Expo

"5 Digital Strategies to Drive Guest Engagement" (Room 201 A)

11 Mar 19
1:45 PM - 2:45 PM

Tracks: Marketing

Here’s a useful exercise: Take 25 seconds to make a mental list of the most important things your restaurant does to elevate your guest experience. Now consider how much or how little technology is impacting those activities. 

Restaurants everywhere have woken up to the fact that their competitors are using technology in compelling ways to win. More operators are launching their own digital strategies to engage guests inside and outside of their restaurant. The result: a vital increase in guest frequency and spend. Learn about some of the most impactful digital strategies out there and how to identify your restaurant’s best opportunities. You’ll get: 

  • Examples of some of the smartest and most accessible strategies 
  • How to avoid some common mistakes 
  • How to identify your best next move