2019 Surf Expo January

Retail’s Radical Transformation (Room The Stage)

11 Jan 19
12:30 PM - 1:30 PM
The $15 trillion retail sector is now evolving at the speed of the Internet. To thrive and survive in retail, companies now need to innovate at that same pace. Join Alison Embrey Medina, editor in chief and associate publisher of design:retail magazine, as she takes a look at how the tech revolution is impacting the physical brick-and-mortar stores we operate. Hybrid digital-physical experiences will become the norm, as the “phygital” age is upon us. From smart retail stores, hyperpersonalization and tacktile tech, to the counter trends of tribetailin and experiential retail, Medina will explore the big buckets that are radically transforming the retail landscape. Presented by Alison Medina, Editor-in-Chief, Design Retail

Design Retail