2019 Surf Expo January

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Driving Sales through Influencer Marketing (Room The Stage)

10 Jan 19
12:30 PM - 1:30 PM
Influencer marketing is on the rise, with 70% of US agencies and brand marketers saying they “agree” or “strongly agree” that marketing budgets will increase this year for this emerging media strategy. This session will describe how to effectively find and implement an influencer strategy, using real-world examples from retail brands. And, finally, how to track the results. Presented by CPC Strategy