Creating a website is just half the battle. If you want to gain new customers, it is important to invest in the foundation of your site's findability. Search Engine Optimization (SEO) is all about bringing high-value organic traffic to your site. Led by digital marketing expert, Manpreet Kalra, this session will help you:
• Learn the power of Meta Descriptions and Title Tags and how to write them
• Identify search keywords for your business and how they can be used for growth
• Learn practical tactics for marketing handmade products
• Leave with the tools needed to develop an SEO strategy