FABTECH 2019

F28: Your Schematic for Assembling a Powerful Digital Marketing Machine (Room S405A)

11 Nov 19
10:00 AM - 11:30 AM

Tracks: Marketing & Sales, Stamping, STAMPING

Speaker(s): Stoney deGeyter
In manufacturing, performance is everything. And just like your tech, if your digital marketing strategy isn't expanding your reach and bringing in new customers, then you're falling behind more than moving ahead. By focusing your digital marketing efforts on user experience, navigation, keywords, and delivering solutions-driven content, your website will be able to meet the needs of your target audience. Our presenter shows you actionable takeaways that help you ensure your website stays well ahead of the competition. You'll learn that marketing, without digital marketing, is no longer a viable strategy for business growth, Why building a search engine friendly website is critical to being found by your target audience, and how search engine rankings can do more than drive traffic--they can also brand your company as an industry authority.
Stoney deGeyter - The Karcher Group