You have a strong brand and a great product. You’ve ebbed and flowed with the best of them as the tides of retail have ushered in a new era of consumer expectations. You’ve tried to take what you know about your customers and translate it into brick and mortar retail that makes a long-lasting impact, but sometimes find it challenging, overwhelming, or less effective than you imagined. Where’s the disconnect? Today’s savvy consumers see through the tactics of the past. Join us to discuss how it takes a radical, out-of-the-box approach to build better retail.
Topics:
- Retail’s transformation and how it’s impacted consumer behavior
- Reimagining and repurposing consumer data
- Creating goal-oriented, cohesive, interdepartmental retail strategies comprehensive of multiple consumer touchpoints
- Incorporating this information into the physical space