Annual VIBE On-premise Beverage Consumer Trend Study
(Room Grande Ballroom)
28 Feb 18
2:15 PM
-
3:30 PM
The Annual VIBE Beverage Consumer Trend Monitor is one of the VIBE Conference’s longest running sessions. The On-premise Consumer Trend Study will be packed with actionable beer, wine and spirit cocktail trends to help build better beverage programs. The study is fielded exclusively for the VIBE Beverage Conference includes questions supplied by the VIBE operators and VIBE suppliers. The questions were fielded just prior to VIBE 2018 so the information is the most current available. The study’s 1,000+ participants are on-premise national chain beverage consumers making the results highly actionable to the conference participants across all beverage platforms.