VIBE 2018

Restaurants for Show, Banquets for Dough! (Room Grande Ballroom)

It’s a little ironic that the department that makes all the money in F&B often receives the least attention when it comes to product quality and creativity. This workshop will examine ways in which suppliers and National Account Managers can help hotels be successful with their banquet beverage programs and also look at examples of hotels that are at the forefront of creativity in terms of beverage product and service. This is a must see workshop for 1) suppliers looking for ways to drive their business in Banquets and Catering and 2) operators looking for inspiration in differentiating themselves from the competition.