Orgill has recently announced that DEWALT® and Orgill have teamed up to launch a new monthly Promotional Minimum Advertised Pricing (PMAPP) buying and promotional program for the Orgill customer base. This program allows Dealers to compete with the big boxes and e-commerce on DEWALT® and PORTER-CABLE® branded Professional Power Tool Products.
To take advantage of this program, Orgill Dealers will need to understand the nuances of DEWALT® and PORTER-CABLE® MAPP and PMAPP rules, and the guidelines of this new program. Dealers will now have a tight, but usable window for buying, promoting, and selling these brands at a valuable discount.
In this session, Dealers will learn how to leverage this opportunity, and use tools created for them by the Orgill team (including features in Orgill’s BrandBase software, to quickly create related collateral), to sell more tools while improving your company’s price image.