eBikes: Voice of the Community
(Room Electric Theatre)
18 Sep 18
1:00 PM
-
2:00 PM
Tracks:
Electric Theatre epowered by Bosch
U.S. mainstream consumer interest in the electric bike space is growing. The Big Three have launched healthy product lines, and the original community of DIY Makers and Boomers are moving onto their second or third eBike purchase. Teens, twenty-somethings, and middle-aged commuters are joining the fray, and they have more to go on before making a purchase decision. Price is still a strong driver, and some brands are racing to the bottom with direct sales models, but a wealth of comments and testimonials are convincing many to spend more for reliability and service. Join Court for an open conversation on how dealers can optimize their positioning and succeed in this changing landscape.