OFFPRICE Show February 2018

NEW Marketing that Drives Profits

11 Feb 18
4:00 PM - 5:00 PM
One of the greatest risks in retail is allowing your ego to overshadow the business plan and impact the strategy. With the changing marketplace and overstimulated consumers, savvy retailers are focusing on promoting company values and aligning marketing choices to support their branding. From tools for selecting relevant platforms, to learning to work off a marketing calendar, attendees get a fresh look at what it takes to earn customer loyalty in 2018.