IAAPA Attractions Expo 2017

Marketing Creates: The Next Trend in Social Media Platforms, Tools and Products (Room S230FGH)

14 Nov 17
3:30 PM - 4:45 PM

Tracks: Entertainment, Facility Operations, Marketing

In this fragmented media landscape, social media is a valuable and cost-effective tool when organizations are strategic with its use and stay current on the latest trends. Take away information and ideas to put into effect immediately at your attraction regardless of its size. Explore effective strategies and learn which platforms and tools and tools are most effective in certain circumstances. Learn how to evaluate your budget and use performance analytics to measure what works best for your attraction in your market.