IAAPA Attractions Expo 2017

(SOLD OUT) Lunch and Learn: Featuring Bob White from Village Roadshow Theme Parks (Room S310)

13 Nov 17
12:00 PM - 1:45 PM

Tracks: Entertainment, Facility Operations, Finance and Technology, Food and Beverage, Games and Merchandise, Governmental Relations, Human Resources, Marketing, Safety and Security, Technology

This event is SOLD OUT and there will be no waitlist. 

We’ve all seen the videos on YouTube or social media: basic ride stoppages tagged with sensational titles like “Riders Trapped on Coasters” or worse. This kind of clickbait not only hurts the parks shown. It damages our entire industry’s reputation. Stung by a media onslaught after an incident at another facility, Australia’s Village Roadshow Theme Parks is using simple storytelling on social media to turn ride stoppages into conversation starters. Join Bob White, VRTP’s Chief Operating Officer,an engaging Lunch and Learn Presentation. Bob will share how a series of heavily-viewed videos on ride stoppages turned public perception back in his favor—and how parks and attractions of any size can use social media to take back control of the message.

FOOD AND BEVERAGE: Plated lunch

NOTES: Must be 18 or older to attend. Separate ticket and Expo badge required for entry. 

COST: $60 IAAPA Members: $80 Nonmembers. Tickets should be purchased in advance as space is limited and may sell out. Expo registration is also required.

Purchase Tickets Here - Login to add special event tickets to your registration account. Tickets will be printed onsite with your Expo badge.