IAAPA Attractions Expo 2018

FEC: Groups Grow Your Business Exponentially (Room S230FGH)

12 Nov 18
2:00 PM - 3:15 PM

Tracks: Facility Operations, Finance and Technology, Marketing

This interactive session demonstrates why FECs must create an environment that focuses on group sales as a business development strategy. Group sales can be the catalyst for exposure, revenue and healthy growth. So often, the first touchpoint a new guest has with your facility comes as a direct result of a group event. When you begin to commit at least 25 percent of your time to building new group business, amazing things happen. Discover the tools you need for talking to the decision makers who are going to book your next group event.