Reimagining Human Scale: The Priority of Relationships in the Future of Consumption
(Room Esplanade Ballroom)
28 Jun 18
10:20 AM
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10:40 AM
Tracks:
Re-Think Conference
Human scale is an old idea in design but a new priority in the consumer marketplace. It is the key part of an ongoing reinvention of aspirations and ways of working. In this presentation, J. Walker Smith, Chief Knowledge Officer of Brand & Marketing for Kantar Consulting, will dig into the ways in which human scale is being reimagined in the marketplace at-large to create fresh opportunities for value and growth. Walker has been described by Fortune as “one of America’s leading analysts on consumer trends” and is the author of four highly regarded books on business, generations, marketing and work-life balance.