Twelve years ago, the iPhone did not exist, less than 20% of the US had high speed internet, and online lead generation was in its infancy. Led by two of the industry’s savviest digital thinkers, this session will imagine the world of new-home sales and marketing twelve years into the future—and discuss the strategies and tactics your organization needs to be thinking about today in order to still be relevant in 2030. Prepare to have your thinking expanded on what the future could hold for our industry, understand the importance of company culture in ability to adapt to change, overcome objections from status-quo people, and identify and capitalize on disruption.
AIA CE Course Learning Units: 1