When the market becomes saturated, innovation is the only way to survive. Traveling down the road of past success leads brands and designers towards stagnation, but deviation from this path carries a risk which can be tough to accept. Tightening our feedback loops allows us to increase efficiency and drive innovation, while simultaneously mitigating the associated risk and pushback.
Speaker: Nick Huber, Director of Design at MESH01
This session is located on the Lower Exhibition Level in the Trend + Design Center in Booth 1014-LL.