The Future of Retail
22 May 18
12:00 PM
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1:00 PM
Retail today is a vibrant industry but it is also one that is constantly evolving—new stores are opening, new retail formats are emerging and technology is changing the market. Driving much of this transformation is the consumer. In many ways, power has shifted from brands pushing products to shoppers, to customers telling brands what they want, went they want it, and how they prefer to get it. Join Katherine Cullen, Director of Retail and Consumer Insights for the National Retail Federation, as she shares insights into upcoming retail trends and discusses NRF's latest consumer research.