This exciting session features content crowd-sourced from gift and stationery retailers! Join veteran retailer Mary Liz Curtin of the highly successful store Leon & Lulu in Clawson, MI, as she shares her and other gift shop retailers' best tips on great in-store events, clever display and merchandising ideas, creative marketing strategies and more. All retailers attending the 2018 NSS are invited to share their best tips and ideas from now through April 2 by clicking here; one lucky retailer will be randomly chosen to receive a pass to all NSS 2018 seminars, and two additional retailers will be chosen at random to receive a pass to one NSS 2018 seminar of their choice. Official Rules.