Benchmarking data can be daunting to approach as you end up with more questions than answers. This session will be an interactive session that will share members’ views on benchmarking, including why to benchmark, best practices for keeping the information and how to use PRSM as a benchmarking resource.
By attending this session, you will:
- Illustrate the importance of benchmarking.
- See the biggest insights from the PRSM Annual Benchmarking survey.
- Understand how to apply survey benchmarking results to your own brand.
- Discover best practices for future benchmarking