HR Technology® Conference & Exposition 2017

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Finding a Cure for the Healthcare Hiring Crisis at St. Jude Children’s Research Hospital (Room Zeno 4702)

While good for the economy, strong job growth makes it harder to fill jobs, requiring more time and money to hire best-fit talent. But with a strong talent pool of passive candidates, you can ensure your organization always has a pipeline of qualified candidates to select from when a role becomes available. St. Jude Children’s Research Hospital is engaging passive candidates with a smart recruitment strategy by using a targeted approach to find specific skillsets rather than mass-blasting job openings or attempting to build the largest pool of candidates. Through recruitment marketing, recruiters send tailored messages and track progress throughout the hiring process, leading to a more effective talent pipeline. Learn how your organization can better engage in-demand talent by utilizing principles and strategies from the world of marketing.