2017 Outdoor Retailer Summer Market

How Brands & Retailers Can Use Social to Drive Online Sales (Room The Marriott City Creek)

27 Jul 17
11:00 AM - 12:00 PM
​Does anyone actually read that print magazine you’re advertising in? How about those TV commercials you’re dumping budget into? The smartphone is known as the “second screen”, but is that true or is it really number one? Learn how the smartest brands are leveraging social media to drive online revenue and offset the decline in traditional retail sales. Brian Cristiano, CEO of the Manhattan based sports ad agency, BOLD Worldwide digs into the reality in an unapologetic, energetic keynote that uncovers the real value of each and what marketers can do to get ahead.