Association Day 2017

Changing Your Association’s MarCom Mindset (Room Junior Ballroom C1-C2)

20 Mar 17
10:30 AM - 11:30 AM

Tracks: Membership/Marketing/Communications

The way the world communicates is constantly changing. And if your association hasn't changed the way it communicates and markets to its members and prospects, your message is going to be lost. This session focuses on trends in email and social media marketing - where they are today and where the channels are going in the next year.