Association Day 2017

Engaging Millennials: Why They Join and How to Keep Them (Room Junior Ballroom C1-C2)

Conventional wisdom says millennials aren’t joiners. But with an average of 10,000 Boomers retiring from their careers daily, associations are looking to Millennials to fill their membership and leadership shoes. Bring your generational perspective to this interactive circle about the life stages and priorities (which spans from making it through high school to kids and mortgages!) Millennials currently embody. Together, our panel and audience will share first-hand insight into the career and civic mindsets of Millennials while considering strategic ways to present association membership and leadership as an essential career component. We’ll percolate concrete tactics to show off the benefits of membership and deeper involvement in your association to Millennials of all ages in ways that result in membership growth, cultivation of future leaders, and constructive engagement.