It’s crazy to think that as recently as a few years ago, not a single one of these companies existed: Turo, Shift, Uber, Clutch, Blinker, Maven, Lyft, Car2Go, or ZipCar. So why has there been such a sudden explosion in new mobility models? What are the forces that are driving these changes? And most importantly – how will your business be affected? Join strategist Matt Cragin for a critical look at the new competitive landscape and learn how to fight back against these challenges and defend your dealership.
Primary Learning Objectives:
- Explore the new ownership models that are competing for your customer’s mobility dollars.
- Understand the values that are fueling this rapid experimentation.
- Defend your dealership today and well into the future with a few simple changes to your business.