Digital Dealer Conference & Expo 24

Secrets of the Best Automotive Sales Consultants -- 17 Daily Actions in Order to Excel (Room S330B)

11 Apr 18
9:00 AM - 9:50 AM

Tracks: Dealer Ops & Management (Hiring / Retention), Dealer Ops & Management (Leadership)

Discover where to recruit, how to hire, and how to set sales consultants up to succeed. This session you provide you with information on how to assemble and maintain a successful sales team through methods that have been proven effective. This begins with the recruiting and hiring process. The best sales leaders recruit and hire people with a sales and service aptitude and attitude. Find out where to look for the best prospective sales consultants. Learn what questions to ask and what background information to obtain.

This road to success does not end once the sales consultant is hired. It is up to the sales leader to provide the sales consultant with the tools needed to excel. This includes 17 daily actions that separate the best sales consultants from everyone else around them. Chris Saraceno, (Vice President & Partner, Kelly Automotive Group) will reveal the secrets of the best automotive sales consultants in an informative, inspiring, and engaging session.

Primary Learning Objectives:
- Discover the best places to recruit sales consultants.
- Ascertain the best methods of hiring sales consultants.
- Learn the best ways to set sales consultants up to succeed.