Digital Dealer Conference & Expo 24

The Connected Fleet: How a Digital Fleet Is Key to Customer Experience and the Bottom Line (Room S330A)

12 Apr 18
10:05 AM - 10:55 AM

Tracks: Dealer Ops & Management (Disruptors), Dealer Ops & Management (Leadership), Sales / Variable Ops (Digital Retailing), Sales Strategies (Fixed Ops)

As the auto industry continues to evolve to incorporate new technologies and ownership models, how does the automotive retail model survive? The future may shift from a transactional sales model to a customer and service-based model. From subscription offerings to autonomous fleets, dealerships will need to get smart quickly on how to optimize the service experience. Today's service loaner fleets are designed to improve the customer experience, but often create inefficacies, ballooning costs, and frustrations for dealerships. In this session, learn how a digital approach to loaner fleet management can not only dramatically improve the customer experience and save millions of dollars a year but create a huge opportunity to better optimize your service department to serve future customer mobility needs.

Primary Learning Objectives:
- Learn how digitalized fleet will save time and cut costs.  
- Discover why technology is the key to creating the modern dealership.
- Learn how a better customer experience will be key to tomorrow's mobility-enabled consumer.