Dealers and managers will learn powerful strategic processes to manage activity and develop a team of proactive salespeople that aggressively drive more traffic to the showroom. This session will unpack how to maximize on the inbound sales call, as well as examine the opportunity in outbound activity; how attendees can leverage sold and orphan owner bases to generate more business. It's also critical in today's business that dealers and managers understand how their teams can be using social media as a retention and referral tool. Laura will detail simple action that will result in exponentially more customers on the showroom.
Primary Learning Objectives:
• Learn critical strategies for managing today's showroom.
• Learn how to engage your team in activity that aggressively drives traffic to the showroom.
• Examine processes that can be implemented to support a proactive culture at the dealership.