INTIX 40th Annual Conference & Exhibition

Data-based Decision Making and Dynamic Pricing (Room Escondido 1)

30 Jan 19
10:30 AM - 11:30 AM

Tracks: Commercial

This session will reveal what data-based decision making is and what it’s not. You’ll also learn where to find the data that really matters (spoiler alert it isn’t capacity percentages) and how best to analyze that data to inform your pricing decisions. Whether you are new to dynamic pricing or you’ve been practicing for years, you’ll leave with actionable steps to improve how it works and better match your pricing with the expectations of your ticket buyers.