INTIX 40th Annual Conference & Exhibition

Ticket Reservations: Annual Monetization and Customer Acquisition of Contingent Games, All Year Long (Room Vineyard Pre-Function)

31 Jan 19
10:50 AM - 11:05 AM

Tracks: Inspiration Stage

Speaker(s): David Lane, CEO, ShooWin, Inc.

Sports fans are crazy about their teams. A recent study suggests that for fans, being identified with a favorite team is more important than being identified with their work and social groups. Coupled with the online ticketing market expected growth rate of 4.8% by 2025, this points to significant opportunity. Learn how to identify and build relationships with the most loyal ticket buyers as well as the formula to monetize postseason playoff and championship games prior to tickets going on sale and when the team is eliminated from the postseason.