How to Find and Keep Today's High-End Pool Owner Customers
(Room 309)
30 Jan 19
8:30 AM
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10:00 AM
This digital and health-conscious era can either be a challenge or an opportunity for pool businesses. Successful pool professionals must understand how to gain high-end customers and maintain their loyalty. This session will discuss what drives the purchasing habits of the high-end consumer and how to market to, sell to and retain this key customer segment.