The NATSO Show 2018

Use Data to Find the Products Your Customer Doesn’t Know They Need and Put it In Spot that Compels Them to Buy It: Learning Lab (Room Bayou A - B)

11 Feb 18
4:15 PM - 5:15 PM

Today’s successful retailers use data to offer exactly the right products at the right time in the right place. Using data from the most extensive convenience store sales database in the industry, McLane will explain what product mix and space allocations your truckstop needs to meet your customers’ needs and avoid costly mistakes. Learn how to capture your customers’ impulse interests, identify new and best-selling products and how to best promote products. Attendees will walk away with the knowledge they need to sell the right products in the most profitable way.

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