Atlanta Pet Fair 2017

Personal Branding Presented by Vicki Lynne Morgan (Room German Suite)

11 Mar 17
11:30 AM - 12:30 PM

Tracks: Education, Grooming Session

You are a brand. You are unique and worthy of becoming an influential power in the marketplace. Personal branding is essential for professional success. What's the future of your brand? It's time to take charge and to give serious thought and effort to imagining and developing yourself as a brand that builds identity, trust, and profitability. We will explore 4 key elements that serve as foundations for your personal branding. You’ll assess your USP (unique selling proposition) and feature-benefit models for communicating your identity and the value of doing business with you. You are in charge of your brand. If you want people to see you as a powerful brand, act like a credible leader. Learn to: grow yourself, promote yourself, and get the market to reward yourself.