2016 Seatrade Cruise Global

The State of the Cruise Industry: Asia/Australia (Room Palm Ballroom A)

Sponsored by Cruise Southeast Asia

52 ships cruised in Asia in 2015, an increase of 10% in the past two years. What is the current state of play across Asia Pacific and will demand continue to grow? What are the challenges associated with integrating all parts of the industry value chain? With increasing tonnage being deployed in China year-round will we see more ships being tailored for Chinese passengers, and how long before the emerging China source market starts to cruise elsewhere? More than one million Australians took a cruise last year, setting a global record with a market penetration rate of 4.2%. Where to next and will anything derail this fast-moving train?