Frank Terlep, CEO and founder of eMarketing Sherpa's, will facilitate this session and help attendees understand the tools, technologies and techniques today's auto body and repair shops need to utilize to connect with, communicate, market to, sell and service today's "connected consumer." By attending this exciting and educational session participants will learn: What is a connected consumer and why are they important to your business; how to turn your customer database into a business asset; how to turn your website into a sales machine; why online reviews are so important to a business; how to use email and text messaging to increase sales and improve customer loyalty; and how to use social media to grow your business. Is your business ready for the "mobile consumer"?
This course is a part of the AMi Graduate Program Series. This series of management sessions is for AMi students, particularly those requiring only self-study courses for graduation. You’ll learn from the most cutting-edge management trainers in the industry!
