The water testing lab area is a great service that is unique to the retail professional. However, research is showing that the lab area has not kept up the professional image that shows their real value to consumers (and ultimately, to your business). This seminar will show you how to put your best foot forward with a water analysis lab. It will build consumer confidence, make your retail store stand out from the competition and help you compete against the internet.
Session objectives:
- Review the current status of our industry's retail water analysis labs
- Get ideas of what this area needs to look like
- Learn how to promote water testing services to your best advantage