Business owners get a lot of bad advice when it comes to social media marketing. This class looks at the top 10 most important social media outlets available today, and offers a sensible and pragmatic approach to mange it all in just a few minutes a day. We will cover all the recommended "Do's and Don'ts" for each. Remember that social media strategies are usually different for pool builders versus pool service versus retail operations. This session will explain the differences, and why they matter.
Session Objectives:
- Discover what social media really is, where it came from, and why it's so stubbornly popular all over the world
- Discover which social media makes sense for you, and which ones aren't worth your time
- See exactly what you should and should not do for each of the top-ten social media outlets