Mensa AG 2015

How to Win the Internet (Room Segell (Internet))

02 Jul 15
4:30 PM - 5:45 PM

Tracks: Speaker

Speaker(s): Zack Brown
In 2014, Zack Danger Brown asked the Internet for $10 to make potato salad. In two months, the Potato Salad Kickstarter was viewed by 4.1 million people, raised $55,000, received more than 2,000 media mentions in 54 countries and is currently the fouth-most viewed campaign in Kickstarter's five-year history. How To Win The Internet is an attempt to find and discuss the root causes of the success of Potato Salad and other viral internet sensations.