Petfood Forum 2016

Petfood Innovation Workshop Station 4: Color Solutions for Pet Food (Room Kansas State-Olathe Test Kitchen)

18 Apr 16
3:10 PM - 3:55 PM

Tracks: Petfood Forum Full Schedule, Petfood Innovation Workshop Schedule

Presented by Sensient Food Colors. This Workshop will demonstrate a full library of natural color sources, from natural brown through bright reds and greens. The demonstration will also showcase two unique pet innovations. The first is a sweet potato-based pet treat that employs plating-grade natural colors, while the second is a special kibble and gravy immunity blend that is also naturally colored.

Sensient Colors, the world’s largest supplier of color to the food, beverage and pet industries, is laser focused on helping manufacturers address the growing consumer demand for simple and natural ingredients. Given that 70% of consumers are concerned about synthetic color and over 50% are changing purchase decisions based on color, it is clear that the wave of recent artificial to natural conversions is only a beginning.  The global innovation team at Sensient saw the industry wave coming several years ago and has developed a wide range of solutions that are eliminating the gap between synthetic and natural colors.

Tel: +1.314.889.7600, email: cory.gegg@sensient.com, www.sensientfoodcolors.com