AAPEX 2015

How to Put Your Online Marketing Toolbox to Work (Room The Venetian, Marco Polo 706-707)

03 Nov 15
11:00 AM - 12:00 PM

Tracks: Sales/Marketing/Customer Service

Sure you have a website, but are you harnessing the power of online marketing to produce business-building results for your company? Your answer can be the difference between a website that is a money-maker and one that is nothing more than a glorified brochure. This powerful presentation will make online marketing understandable and provide you with proven ideas for transforming your website into your most powerful marketing tool. You will learn how to harness the power of online marketing to continually generate new business, strengthen relationships and maximize the results from your marketing investments. Whether you are an online marketing novice or an expert, you will learn actionable strategies.

Attendees will learn:

  • How to turn your website into a lead generation and sales machine.
  • How to attract new customers from search engines.
  • How to nurture customer relationships with email and social media.