Shop.org Online Merchandising Workshop 2015

Roundtable #01: Fashion Forward: Data Driven Merchandising by Nasty Gal (Room EXPO Hall)

21 Jul 15
12:30 PM - 1:15 PM

During this roundtable session attendees will learn:
- How Nasty Gal uses data to drive their onsite merchandising and improve customer conversion rates
- Data driven tactics they use to manage non-performing products to reduce the frequency of discounting products
- How they support product driven campaigns with laser focused insight into product performance.

This roundtable will take place at Table #1.

Moderators: Amit Shah, CEO, Jirafe, Inc. and Courtney Maglaras, Site Merchandising Manager, Nasty Gal, Inc.