F&B LA 2018

Sessions Speakers Exhibitors Products Press Releases Show Specials Floor Plan Buzz

Campfire Café: Marketing (Room Aisle #2100)

21 Aug 18
11:30 AM - 12:00 PM

Tracks: Sales & Marketing (CF)

Please drop in and bring your questions to this unique and personal approach to one of the most important aspects of any coffee business "Marketing". In my years in the industry I have seen more shops stumble from a failure to properly approach and implement a well rounded marketing program than any other aspect of their operation. We will discuss some of the unique challenges the audience faces and hopefully come away with some valuable tips and ideas on how to kick start and design a new or an ongoing program and it's challenges.