9:00am–9:30am Tips for Brands on How to Work with Media and Bloggers
Speaker: Jill Smokler, co-founder of ScaryMommy, interviewed by Jenn Falik
9:30am–10:00am Media and Marketing Best Practices
Moderator: Kelly Voelker, Director of Public Relations, JPMA
Speakers: Amie Ley Stanton, PR + Social Media/Brand Engagement, 4moms Amber Pietrobono, Public Relations Manager, Fisher-Price Sarah Hines, Communications Director, UPPAbaby Kara Hamstra, Consumer PR Specialist, Sikich PR