When the Stain Isn't What They Expected: Avoiding Color Disasters
(Room W224 GH)
22 Apr 26
8:00 AM
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9:00 AM
Choosing a stain color should be an exciting moment for the customer, but too often it becomes the biggest point of tension on a job. In this practical session, join Toby Merrill from DuraSeal as he walks through proven strategies for setting clear expectations before the stain ever touches the floor. Attendees will learn how to properly show and explain samples, avoid common pitfalls that lead to color dissatisfaction, and manage the tough conversation when a customer says, “I don’t like the color.” This class focuses on protecting your time, reputation, and profitability by reducing misunderstandings and handling color concerns with confidence and professionalism.