EUDR Lessons for the US Coffee Industry
(Room 26 AB)
11 Apr 26
1:00 PM
-
1:45 PM
The European Union's Deforestation Regulation formed a monumental shift in the baseline level of sustainability and transparency required to operate in the EU market. Despite the myriad pitfalls regarding the regulation's implementation - lack of clarity, negotiations and delays - the industry-wide exercise of ensuring supply chain compliance illuminated many issues pervasive throughout the coffee supply chain. US operators can examine the benefits and lessons learned from the EUDR implementation process on the ground level without the fear of imminent enforcement. This allows us to examine the breakthoughts in supply chain traceability, scale geospacial technology to our needs, and use the framework of the EUDR process to guide our future buying decisions for the benefit of a deforestation and exploitation-free supply chain.