SuperZoo 2021

Navigating a Post Covid World: Build Your Plan to Reengage with Your Customers (Room Islander Ballroom B)

16 Aug 21
4:00 PM - 5:00 PM

Tracks: Retail Business

Speaker(s): Tammy Bond
Now is the time to get out of "survival mode" if you want to outlast the impact of the Coronavirus pandemic. All things must pass,” as George Harrison said. For retailers like yourself, looking at the recovery zone is the key. This is the time to use the Covid-19 Crisis so it doesn’t go to waste for your business. While people have been forced to change their lifestyles and shopping habits — they are eager to reengage live and in person to just do life together. So, what does that mean for you?
Shoppers will return. But they're living through a pandemic that will change them, maybe forever. So how does this change impact your plan to reengage with your customer? In this workshop we will unpack the WIIFM of your customer experience and from your customer perspective. We will build a plan together on how to navigate this new world of doing retail business, understand the current climate, and co-create solutions that will help your customers immediately. Bottomline, how you navigate your reengagement plan with your customers is a plan to be developed and not something ignored.